Recent events surrounding point of sale (POS) system breaches in Target and Neiman Marcus showed how valuable regular magnetic stripe credit cards are to various breaches. In case of Target, malicious software has been installed that captured credit card information at the point of the swipe and PIN-entry. How the software has been installed on the network is still under investigation. However, one thing is clear; more security is needed at the point of the swipe to protect both customers and merchants from such fraudulent activity.
In her recent article Kristen Santoro lists 7 steps to define neighborhood marketing by Jon Taffer, president of Nightclub & Bar Media Group and Host & Executive Producer of Spike TV’s “Bar Rescue”. You can find the full article here. Some of the steps listed there could be accomplished with the help of the properly configured point of sale system. For example, a properly configured POS can help business owners analyze data much faster and more efficient through reporting.
Often when looking for a POS System you focus on software or the computer itself, ignoring the necessary peripherals. However, these devices are often essential to having a complete Point of Sale system for your business. Without them you basically have a fancy looking cash register rather than a true computerized system. Therefore it is important not to overlook such devices. Here is a list of 5 most important ones and why you should have them:
Today’s fast paced business environment rules mandate owners to have a point of sale system (POS System). The market is saturated with various solutions and, quite simply, can overwhelm a business owner. How to choose a system that’s right for you? Here are 7 simple rules to go by: